Google uses the mobile version of a site’s content for indexing and ranking, which it calls mobile-first indexing. If your roofing site hides content or loads poorly on phones, that’s the version Google relies on. Google recommends a mobile-friendly site, with responsive design as one option, and making sure Google can access and render your mobile pages and resources. For more, see our guide to SEO for Roofers: A Clear Guide to Local Customers.
